about us

At Neutrogena®, we believe in making effective, science-backed skincare accessible to everyone. Our story began when Emanuel Stolaroff, founder of Natone (a supplier to film-industry beauty salons), discovered a patented clear liquid soap formula that rinsed off easily and gently. Recognizing its potential, he introduced Neutrogena® soap to department and drug stores—launching a mission to bring dermatologist-trusted care to all. The formula became so beloved that the company adopted the Neutrogena® name, and today, we continue that legacy. Every product is crafted with research and care, designed to help people achieve healthy, radiant skin—no matter their skin type or concern. Because great skincare shouldn’t be a luxury. It should be for everyone.